Dynamic Business Feature: What it Takes to be a Successful Woman Founder

Dynamic Business is one of Australia’s longest-running outlets dedicated to entrepreneurs and business leaders. For over 25 years, Dynamic Business has been informing Australian SMEs and startups with content from business leaders, entrepreneurs and other leading SMEs. Each week, Dynamic Business emails the latest business news to ~40,000 subscribers and consistently reaches 30,000-60,000 business visitors per month from across Australia, the USA, India and Asia. 

For International Women’s Day 2025, they asked leading women founders to reflect on what it really takes to succeed - and how we can support more women in entrepreneurship. Dr Louise Metcalf shared two powerful lessons.

Within this article, topics discussed for International Women’s Day were:

  • Persistence and purpose

  • Gender bias in business

  • Systems change for female founders

Dr Louise offers two core truths: never give up, and don’t just fit in — change the system. Her insights speak directly to women navigating leadership and investing spaces, and to the people in power who can help make things better.


Read the full article on Dynamic Business

Excerpt from article:
“My key lesson for supporting female entrepreneurs is to cultivate a supportive community and change systems, not conform to them. Investors can help us by diversifying decision-making teams, implementing blind pitching processes, and actively countering gender biases.” 

- Dr Louise Metcalf

PressLana Weal